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By joining FSC, your company pledges to protect forests through responsible forestry. FSC-certified labeled products signify that the certified material has kept its integrity from forest to final product. Brands, designers, manufacturers, and retailers can strengthen their CSR strategies and communicate their sustainability efforts more effectively to end consumers. According to the recent FSC GlobeScan Global Consumer Research 2021, seven in ten shoppers feel motivated to buy a product when they see the FSC label.