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Prove sustainability progress: How to avoid greenwashing concerns with forest impact data
Date: Thursday, September 19th 2024
Time: The webinar is taking place in two time zones:
- 09:00 London / 10:00 Berlin / 13:30 New Delhi / 15:00 Bangkok / 16:00 Hong Kong – Register now
- 10:00 Lima / 11:00 New York / 12:00 Rio de Janeiro / 16:00 London / 17:00 Berlin – Register now
Location: Online
In today’s world, corporate sustainability claims are under intense scrutiny. A study by the European Commission in 2021 found that 53% of green claims made vague, misleading, or unfounded claims, and 40% had no supporting evidence.
Join us to unpack how corporates can tap into forest-based solutions that both meet their climate and biodiversity goals and keep greenwashing concerns at bay.
What to expect:
- Hear first-hand from the company which successfully tapped into high-quality forest impact data to progress their sustainability goals without greenwashing.
- Learn from FSC experts about the rapidly evolving expectations around corporate sustainability, environmental reporting demands, and various kinds of greenwashing.
- Explore how high-quality forest data can help businesses mitigate greenwashing accusations, ensure compliance with regulations, and address Scope 3 emission for relevant industries.
- Discover how to leverage FSC's Verified Impact solution to advance your sustainability goals.
Who should attend: This webinar is for all business professionals and leaders that seek credible climate, biodiversity and other nature ecosystem solutions. FSC certification is not required to benefit from Verified Impact.
The webinar is taking place on Thursday, September 19th 2024 in two time zones:
- 09:00 London / 10:00 Berlin / 13:30 New Delhi / 15:00 Bangkok / 16:00 Hong Kong – Register now
- 10:00 Lima / 11:00 New York / 12:00 Rio de Janeiro / 16:00 London / 17:00 Berlin – Register now
Host: Felix von Eynern, Global Sales Manager, FSC
Speaker:
- Ondrej Tarabus, Ecosystem Services Senior Advisor, FSC
- Guillermo Federico Olmedo, Climate Action and Landscapes Manager, Arauco
Verified Impact, high-quality forest impact data solution
FSC is working on Verified Impact, a high-quality forest impact data solution that can allow businesses to embrace the contribution claims in a credible way through partnering with FSC and our forest managers. Should you be interested, please reach out to us via ecosystemservices@fsc.org.
Webinar summary
The webinar emphasized the role of businesses in combating climate change and biodiversity loss, highlighting the dangers of greenwashing and the importance of genuine sustainability practices. A key takeaway was the need for transparency, measurable actions and evidence-based data to build trust with stakeholders.